Samsung Smart TV Presentation
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Berlin, Germany
Sep. 2010
Client: Samsung Electronics
Participation Role: Planning, Installation, Operation

IFA is one of the largest trade shows for consumer electronics and home appliances held in Berlin, Germany. This particular event in which our company, Sangwha, participated took place from the 3rd ~ 8th of September, 2010. We made presentation contents to promote the brand-new Samsung Smart TV. I set up and operated movie clips shown on three 4×4 displays attached to a left, center and right wall respectively. The presentation room was placed inside of the giant cube in the Samsung showroom.